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Men and women prefer different iPhone models, study shows
2 days ago - By BGR
The latest report from Consumer Intelligence Research Partners shows the different iPhone models men and women tend to choose. While the firm says it's not going to “explore broader gender questions about the motivation behind iPhone choices,” it's interesting to see a pattern between the iPhone model each gender prefers.
The data shows that men are more likely to buy an iPhone Pro , while women prefer regular models. That said, when asked about the iPhone SE, both genders equally prefer it. Here's a breakdown of the latest purchases regarding iPhone models:
12% of female customers bought...
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