• Apple debuts AR Easter egg for its October 18 special event

    4 days ago - By iMore

    Get hyped for the upcoming Apple event with some augmented reality.
    What you need to know
    Apple has released a new augmented reality experience for its upcoming special event.
    The event will kick off on Monday, October 18, 2021, at 10:00 AM PDT.
    Apple is expected to announce the long-rumored MacBook Pro refresh.
    As Apple has done for a number of recent events, the company has once again released an augmented reality Easter Egg for its upcoming special event.
    Greg Joswiak, Apple's Senior Vice President of Worldwide Marketing, was the first to post the augmented reality experience. This...
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  • Apple Announces 'Unleashed' Event Next Monday, Oct. 18

    Apple Announces 'Unleashed' Event Next Monday, Oct. 18

    4 days ago - By App Advice

    As expected, Apple has just announced a new event, “Unleashed,” next Monday, Oct. 18. The event will start at 10 a.m. PDT and be a virtual presentation from Apple Park.
    Unleashed! These next six days are going to speed by. AppleEvent pic.twitter.com/0ops2bVPvl - Greg Joswiak October 12, 2021 We're widely expecting to see a number of new Macs, most notably a 14-inch and 16-inch MacBook Pro with a faster M1X chip.
    Apple may also unveil the third-generation AirPods as well.
    Finally, we'll also likely hear an official release date for macOS Monterey.
    The event will be shown live on Apple's...
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  • When to Expect the M1X MacBook Pros to Become Available to Order

    When to Expect the M1X MacBook Pros to Become Available to Order

    4 days ago - By Mac Rumors

    Apple today announced it will be holding a virtual event on Monday, October 18 at 10 a.m. Pacific Time, and rumors widely suggest that redesigned 14-inch and 16-inch MacBook Pro models will be unveiled with a faster version of the M1 chip.
    After the event was announced, a few readers asked us when to expect orders to begin for the new MacBook Pro models, should they be announced.
    While nothing is for certain until Apple says so, almost all new Macs announced at an Apple Event over the last five years were made available to order on the same day of the event. The only exception was the...
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  • Twitter Hashflag for October 18 'Unleashed' Apple Event Now Live

    Twitter Hashflag for October 18 'Unleashed' Apple Event Now Live

    4 days ago - By Mac Rumors

    Alongside of its events, Apple uses an AppleEvent "hashflag" on Twitter, and after today's announcement, the hashtag has been updated with new artwork reflecting the "Unleashed" event.
    The updated hashflag features a light blue to darker blue transition, which is in line with the artwork for the event invite. Apple uses hashflags to increase event visibility and build hype on social media networks.
    Apple has been using custom Twitter hashflags since late last year, and research done by Agency Creative suggests that these custom hashflags can cost up to $1 million.
    AppleEvent list is...
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