• There's something weird going on with LG's virtual influencer

    9 days ago - By Tech Radar

    OK, I might run TechRadar but that doesn't mean I can get away with writing whatever I want, whenever I want - but there's something weird happening with LG's virtual influencer and I just need to talk about it. A quick overview: in mid-2020, LG brought Reah Keem, a virtual influencer, 'to life' on Instagram , and used her to present part of its CES 2021 conference. It was a big deal... mostly because nobody knew why LG was doing this. Was it to create a 'physical' embodiment of the faceless voice assistants? Was it to take a slice of the $10m pie that some virtual influencers are raking...
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